What is our strategy in service of?
Building a strong sustainable co-operative, leading the world in our field and delivering outstanding value for our customers, shareholders, and industry, next year, in 5 years and for another 100 years.
Our strategy
Doing what we’re good at. Playing to our strengths.
What is at the heart of our strategy?
Value for our Farmer Shareholders.
Drive value, innovate and deliver a positive impact for our customers and shareholders by: Focussing on helping our farmers optimise value from their livestock by enabling them to produce the most sustainable and efficient animals and the highest value product.
How will we drive value for our farmers?
