Company Profile

About LIC

LIC is a dairy farmer owned cooperative providing a diverse range of products and services to the dairy industry in New Zealand.  Our genetics are in demand around the world by farmers wanting efficient, fertile, highly productive cows. 

Our origins date back to the early 1900s when farmers joined together to compare and improve the production of their herds.  Over the past 100+ years we have been privileged to introduce world breaking technologies and science that has changed the dairy industry.

These advances see New Zealand herds with some of the highest rates of genetic gain in the world.  Kiwi farmers also enjoy a level of herd and management insight only possible from one of the highest rates of voluntary herd improvement in the world. 

LIC’s head office is at Newstead in the Waikato and we have regional bases across New Zealand with branches in Australia, the United Kingdom and Ireland plus agencies in South America, United States, Asia and South Africa. 

Our revenue is in excess of $170 million per annum and the company has consistently delivered net surpluses that exceed our strategic objectives.  All LIC profit is returned to our 10,500 New Zealand dairy farmer owners/shareholders in either products, research and development or dividends. 

Our purpose is to help dairy farmers become more productive and profitable through superior dairy cow performance, information and technology that makes it easier to farm.  

Our two key strategic themes are superior dairy cow performance and better decisions on farm.

We aim to deliver an exceptional experience to our customers through a high performance culture, innovation and technology leadership.

We are a values driven organisation, each member of the team committed to demonstrating the following values which align with those of our farmer customers -


  • Have the courage to stand up for what's right.
  • Do what we say we will - taking ownership
  • Are true to our word
  • Are honest and tell it how it is, respectfully
  • Are real, upfront and open
  • Talk with fact not fiction


  • Create, improve and develop
  • Positively challenge and improve the status quo
  • Show initiative
  • Make the complex simple
  • Encourage new thinking
  • Take a fresh look
  • Look to the future

Spirit of co-operation

  • Commit to an exceptional standard of service for all our customers
  • Build strong relationships
  • Act as one team
  • Have fun and are easy to work with
  • Are helpful and approachable
  • Work across boundaries and challenge silo'd thinking

In tune with farming and farmers

  • Demonstrate empathy with our customers
  • Keep connected to our customers
  • Listen, understand and respond
  • Demonstrate in everything we do that helping our customers achieve prosperity is our sole focus
  • Easy to work with, flexible and adaptable


  • Show real enthusiasm for our work and our business
  • Strive to achieve the highest standards of performance
  • Create an environment which is energising
  • Bring people with us
  • Have a positive attitude
  • Believe in ourselves
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